Why You Should Be Looking at September, NOW!

Hello and happy Saturday, Reader!

We're getting into a conversation about timing in today's email. Before we begin, I just want to update you on some changes to my schedule over the summer. Discovery Calls (read more about them at the bottom of this email) will only be available on Monday's over the duration of the summer. If you'd like to book a complimentary call with me, you can do so through this link here. All calls have been increased from 15-minutes to 30-minutes, since I quickly learned 15-minutes is simply not enough time for you (or me!). These calls are personal, intimate and designed to get a deeper look at your nutrition business to determine how or if a digital course could fit.

Let’s fast forward to September for a moment.

The kids are back in school. Routines are returning. Your audience is online again- searching for structure, clarity, and support. They're actively looking for solutions to the health, wellness, and lifestyle challenges they may have ignored all summer.

It’s one of the best times of year to launch and sell a digital course- if you're ready.

And that’s the key: if you’re ready.

Right now, in June, you have the perfect runway. With 90 days ahead of you- June, July, and August- you could go from idea to implementation and have your course prepped, polished, and primed to sell by the time September rolls in.

Inside Digital Course Creation (DCC), that’s exactly what I help you do:
→ Clarify your offer
→ Design a transformational learning experience
→ Build it out step-by-step
→ Create the right messaging and strategy to sell it
→ And implement automation so your business can run without running you into the ground

This is your opportunity to build something lasting.
Something scalable. Strategic. And aligned with the kind of life you want to live- especially if you're a practitioner, a parent, and someone who wants more time off the calendar and more money off the 1:1 treadmill.

Because here’s the truth: September is when people buy. But June is when smart business owners build.

This summer can either be a season of procrastination- or a season of creation.
You get to choose. My biggest regret with creating and launching my first course, The Picky Eater Collective is how long I waited to do it. I wish I started sooner.

And if you begin now, you’re right on track for a profitable fall launch with a course that’s not only impactful- but positioned to sell at a high-ticket price point.

I’d love to help you make that happen inside DCC.
If you’re ready to get started, you need to watch this!

Let’s build the next version of your business—together.

To your success,


Want to Chat Digital Courses?

👉 Book a complimentary discovery call with me today.
Let’s build a business you actually love.

If you’ve been thinking about turning your expertise into a digital course, but you’re unsure where to begin, I’d love to offer you a free 30-minute discovery call.

This isn’t a sales pitch. It’s a relaxed conversation between nutritionists where we can:

  • Chat through any course ideas you have
  • Help you narrow in on a niche that feels aligned
  • Explore what type of course would be both profitable and sustainable for you
  • Answer any questions you have about Digital Course Creation (DCC)
  • And most importantly- figure out if now is the right time for you to take this step

There’s absolutely no pressure or obligation to join the program- this is simply a space to connect, brainstorm, and see if DCC is the right fit for you.

If that sounds like what you need, you can grab a spot here:

Frequently Asked Questions about the DCC Discovery Call

1. What exactly is the discovery call for?
It’s a free 15-minute conversation to help you get clarity on your course idea, niche, and whether DCC is the right next step for your business. You’ll walk away with inspiration and direction- even if you don’t join the program.

2. Do I need to have a course idea already?
Not at all! If you’re starting from scratch, I can help you brainstorm ideas based on your experience, audience, and goals. Many practitioners book this call specifically because they feel stuck or unsure where to begin.

3. What if I already have a niche or course in mind?
Perfect- we’ll use the call to refine it, make sure it’s profitable, and explore if DCC can help you build it out in a way that’s strategic and sustainable.

4. Is this a sales call? Will there be pressure to join?
Nope. This is a no-pressure, zero-obligation! If DCC feels aligned, amazing- but if not, that’s totally okay too. You’ll still leave with more clarity than you came in with.

5. Who is this call best for?
This is ideal for nutritionists, holistic health practitioners, coaches, or wellness professionals who want to expand beyond 1:1 work, scale their impact, and finally create something that generates income without burning out.

6. What happens after I book the call?
You’ll get a confirmation email with the Google Meet link + a few short questions to help guide the conversation. Then we chat- casual, focused, and supportive!

🤔 Not sure what to ask on the call? Here are a few examples…

  • “I have a few course ideas… how do I know which one will actually sell?”
  • “Is my niche too broad or too specific?”
  • “I’m already so busy with clients- how would I realistically find time to build a course?”
  • “What if I have a small audience- can I still launch a course successfully?”
  • “I’m not tech-savvy… will DCC walk me through the setup step-by-step?”

No question is too small or too beginner- I’m here to meet you exactly where you are, and help you get unstuck. 💛


This call is for you if you're ready to explore how a digital course could help you:
✔️ Increase your income without trading time for money
✔️ Create lasting impact with a signature program
✔️ Build more freedom into your business and life

✔️ Build a thriving nutrition business from scratch - no experience in course creation or an online business required.

We'll use this time to:
🔍 Chat about your business, niche, and goals
🎯 See if Digital Course Creation is a good fit for where you're at
💡 Get clarity on your next steps- even if you don’t move forward today

⚠️ This is a zero-pressure, supportive space. Just bring your ideas, questions, and a cup of tea.
Looking forward to connecting with you!

To your success,

DCC Is THE Course To Help You Create YOUR Course

If you’re ready to stop trading time for money and want to leverage your knowledge and expertise, Digital Course Creation is here to help.

In my signature course, I walk you through the exact steps to create, market, and sell your digital course. Whether you’re just starting out or need to fine-tune an existing course, this program is designed to make the process easy, actionable, and most importantly, profitable.

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Leigh McSwan, BSc., CNP

Creator and Founder of Digital Course Creation

Digital Course Creation for Nutritionists

I teach nutritionists how to create digital courses that run on automation. As a Holistic Nutritionist of 15+ years, I know how draining it can be to work one-one-one with clients or run group coaching. I understand the desire to increase impact while also increasing revenue. I show my students how to do both with my step-by-step process of creating a digital course with systems and automations that allow for more work-life balance and cash flow without more hours.